28 November - 2 December 2022

The WFA online Digital Festival offers an unprecedented opportunity to upgrade your personal skills, leadership abilities, technical knowledge and sustainability practices at the biggest food and ag training event of the year. All whilst connecting with an engaged community across the agribusiness supply chain and celebrating the achievements of those who are the backbone of the world’s food systems.

Countdown to the online Festival

28th Nov-2nd Dec 2022



28th Nov 2022
29th Nov – 2nd Dec 2022

Schedule is in CET time zone throughout

Monday, 28th November 2022

Welcome, Virtual Meet and Greet Session

Wherever you are in the world, join your fellow attendees and speakers in a global call for breakfast, lunch or dinner and a chance to break the ice ahead of the WFA virtual festival.

4:00 - 5:00
4:00 - 5:00


Tuesday, 29th November 2022

In Focus:

Discover Food and Ag & Supercharge your career and business

The global food system employs more than 1 billion people worldwide. It is a widely diverse sector that encompasses people from every discipline from science to sales, manufacturing to marketing, farming to food and everything in between. Whether you want to understand how to enter this most vital part of the world economy, what your peers are working on in your part of the eco-system and boost your efficiency or what it would mean to work in a different part, this is the day for you.
2:00 - 2:05
2:00 - 2:05


Jamie Chadwick, News Director, URNER BARRY

2:05 - 2:25
2:05 - 2:25


Exploring challenges and uncovering opportunities in the Food and Ag industry whilst driving sustainability.

Christiane Lambert, President, COPA; President, FNSEA

2:30 - 3:15
2:30 - 3:15

Join the conversation! Each session has a topic for discussion and a host who will present some key thoughts before guiding attendees through the session, splitting the virtual room into smaller breakouts or using the roundtable format so you can hear and be heard.

Duration– 45 minutes. Pre-booking is required.


Examine challenges, understand latest developments, routes and solutions with your peers in sector specific networking groups on:

  1. Arable production
    Allister Phillips, Founding Partner, Seeds and GM Traits Industry Analyst, AgbioInvestor
  2. AgTech
    Ciaran Black, Independent Strategy and Business Innovation Consultant, Alltech


Discuss challenges, learn practical techniques and equip yourself with latest solutions in:

  1. How to be a strong and efficient communicator
    Lee Ann Jackson, Head of the Agro-food Trade and Markets Division, OECD's Trade and Agriculture Directorate, World Trade Institute
  2. How to deliver better presentations effectively
    Lynda McDonald, Project Manager for Dairy Development, Tetra Laval
  3. What you need to know when making the move from studying to your first role
    Mac Marshall, Vice President, Market Intelligence for the United Soybean Board (USB) and the U.S. Soybean Export Council (USSEC)
  4. Networking for success – How to be a better networker
    Jane Craigie, Co-founder, International Rural Youth Project


Discuss challenges, learn practical techniques and learn from examples, farmers and food business leaders sharing what works well, what not in:

  1. How to steer your business well in the current environment (the supply issues and inflation on fertilizers, energy, feedstock)
    Dimy Doresca, Associate Professor of Practice, University of Iowa; International Business Specialist and Consultant, and an International Trainer in Entrepreneurship
  2. Trading, managing volatility pricing and mitigating risks coming from supply chain disruptions in Ag
    Paulina Lescano, Agronomic Engineer
3:40 - 3:45
3:40 - 3:45


Wednesday, 30th November 2022

In Focus:

Overcome Obstacles in the Industry

Now let’s focus on you and your career. Join your peers to explore key networking tips, develop your personal brand, increase your confidence and visibility, overcome imposter syndrome, advance your career and much more.
2:00 - 2:05
2:00 - 2:05


Jamie Chadwick, News Director, URNER BARRY

2:05 - 2:45
2:05 - 2:45


Navigating majority dominated spaces

How it feels to navigate being an only or minority: hearing experiences and sourcing inspiration

Moderator: Laura Boaca, Portfolio Manager, Farmers Weekly

Gift Udoh, Founder, Norina Farms 
Mariana Vasconcelos,
CEO, Agrosmart
Sapphira Waterson,
Leticia Gonçalves,
President of Global Foods, ADM

2:50 - 3:35
2:50 - 3:35


Time to join the conversation! Each session has a topic for discussion and a host who will present some key thoughts before guiding attendees through the session, splitting the virtual room into smaller breakouts or using the roundtable format so you can hear and be heard.

Duration– 45 minutes. Pre-booking is required.

  1. "What happens when they find me out?" - what to do when imposter syndrome takes hold
    Caroline Jackson Levy, Organisational Behavioural Psychologist and Consultant
  2. Transcending burnout: creating a new roadmap for flourishing again
    Sandy Hansen-Wolff, Former President and Owner, AgVenture Feed & Seed
  3. How to manage your perimenopause and menopause symptoms at work
    Dorcas Barry, People Science Lead, Inclusio
  4. How to shatter the glass ceiling and discover your leadership style for success
    Jacqui Green, Founder and Director, Viridis Associates
  5. Elevating the role of ag through shared values – the key to connecting with consumers
    Leah Dorman, Director, Communications & Consumer Engagement, Phibro Animal Health Corporation
3:45 - 4:00
3:45 - 4:00


Turning problems into opportunities

Addressing the challenges of working in the ag & food industry and how to overcome them

Emily Norton, Head of Rural Research, Savills UK

4:00 - 4:05
4:00 - 4:05


Thursday, 1st December 2022

In Focus:

Creating your belonging

Whether you are a leader, a DEI representative or a co-worker, building a truly inclusive culture is paramount. And to understand, we need to discuss issues that might be tricky at times to vocalize but therefore even more important to spend time focusing on.
2:00 - 2:05
2:00 - 2:05


Jamie Chadwick, News Director, URNER BARRY

2:05 - 2:45
2:05 - 2:45


Create belonging - building and embedding a truly inclusive culture, adding purpose, improving promotion processes and management training.

Moderator: Jamie Chadwick, News Director, URNER BARRY

Ebony Webber, Chief Operating Officer, MANRRS
Nadine Küster, General Secretary, Danone D-A-CH
Vaughn Brown, leader over Talent Acquisition and Recruiting, Subaru of America
Dimy Doresca,
Associate Professor of Practice, University of Iowa; International Business Specialist and Consultant, and an International Trainer in Entrepreneurship

2:50 - 3:35
2:50 - 3:35


Time to join the conversation! Each session has a topic for discussion and a host who will present some key thoughts before guiding attendees through the session, splitting the virtual room into smaller breakouts or using the roundtable format so you can hear and be heard.

Duration– 45 minutes. Pre-booking is required.

  1. Be an attractive employer – how to achieve diverse and inclusive recruitment
    Ebony Webber, Chief Operating Officer, MANRRS
  2. Unconscious bias - how to identify and eliminate
    Heidi Robertson, Group Head of Diversity & Inclusion, ABB
  3. Combating overrepresentation – how to achieve a truly diverse workforce all the way to the top and create psychological safety
    Jessica Teo, Global Head of Human Resources, Louis Dreyfus Company
  4. Equality v’s equity – how to run truly inclusive teams and adapt your management and leadership techniques to a wide diversity of employees in Food & Ag to excel in the business
    Christopher Bylone van Sandwyk, 2022 Top 15 Champion of Diversity
  5. Talent retention – how to keep minorities in food and ag
    Leanne Mair, CEO and Founder, Benefactum Consulting
3:45 - 4:00
3:45 - 4:00


Don’t take just my word for it – do it! Testimonials and Q&A

Clare Fahey,
Global Brand and Strategic Projects Manager, Alltech in conversation with Milly Fyfe, Digital Marketing Expert

4:00 - 4:05
4:00 - 4:05


Friday, 2nd December 2022

In Focus:

Future of Food and Ag

Get clarity on the latest trends, challenges and opportunities affecting global food systems today. Uncover best practices in Ag and Food to help you develop your company’s approach in making food systems more inclusive, resilient, equitable and sustainable.
2:00 - 2:05
2:00 - 2:05


Jamie Chadwick, News Director, URNER BARRY

2:05 - 2:35
2:05 - 2:35


Sustainability and Climate change in Food and Ag. What can we learn from global perspective, what worked in the past and where the industry is heading now?

Moderator: Jamie Chadwick, News Director, URNER BARRY

Geeta Sethi, Advisor and Global Lead for Food Systems, World Bank
Ponsi Trivisvavet, CEO, Inari
Lee Ann Jackson, Head of the Agro-food Trade and Markets Division, OECD's Trade and Agriculture Directorate, World Trade Institute
Patrick Holden, CEO, Sustainable Food Trust

2:40 - 3:25
2:40 - 3:25


Time to hear from examples that worked and join the conversation! Each session has a case study for discussion and a host who will present the study before opening up for questions from audience.

Duration– 45 minutes. Pre-booking is required.

  1. Disruptors and latest tech innovations in the industry
    Claudia Rössler, Director, Agriculture Strategic Partnerships, Azure Global, Microsoft
  2. Reducing agricultural hazards, low yield and post-harvest losses for agricultural workers in rural communities
    Gift Udoh, Founder, Norina Farms
  3. Rewilding -how to use transformative technology in marketing strategy. Using ESG in your marketing
    Caroline Keeling, CEO, Keeling
  4. Sustainability in agriculture: Helping farmers produce more food with less impact 
    Petra Laux, Head CP Business Sustainability and Pamela Gonzalez, APAC, Head of Asia Group/APAC, Syngenta



Nana Adjoa

Nana Adjoa A. Sifa is a Ghanaian Social Entrepreneur helping Female
Agribusiness Founders to make impact and income.

Through Guzakuza, a company she founded, she has inspired and nurtured
over 5,000 young women from 30 countries to build game-changing
Agribusinesses in Africa.
She has 10+ years of expertise in driving explosive impact growth, brand
awareness, lead generation, operational excellence and inspiring growth
in the Agribusiness industry in Africa and the diaspora.

Nana is a transformational change catalyst who continually challenges
the status quo and pioneers future-proof strategies. History of creating
synergies between stakeholders, women businesses, and the African
startup ecosystem while building consensus on priorities.

She has experience in facilitating and making projects work and has
worked extensively on projects and programmes that have directly
impacted women and girls in Africa. Some of her notable programmes
include Ignite, SheFarms and Impact Ghana.

In addition to being a founder, a trainer, a consultant and a speaker,
she also serves as a member of the UN Women’s Economic Empowerment
Reference Group in East and Southern Africa and a jury member for the
German Corporation’s Game Changers -Women in Agriculture Programme.
She is a Global Shaper of the World Economic Forum, British Councils’
Active Citizen, a fellow at the New York University’s GWSLP and a member
of the Association of Women in Agribusiness.

Nana has received several awards including, the ten most outstanding
young people in Ghana, 40 under 40 and Ghana Outstanding Woman in
Agribusiness Award. Her work has also attracted recognition from both
local and international media including the New York Times, DW TV &
Radio, Spore Magazine, Citi, Peace and Joy News.

In 2017 Nana Adjoa presented the Berlin Charter at the G-20 meeting in
Berlin. She has spoken on higher level panels such as the Malabo
Montpellier Panel, African Union and NEPAD panels on issues relating to
Food, Agriculture, Business, Agribusiness start-ups and gender.

Nana loves travelling, interacting with people, coaching, mentoring and
enjoys cultural diversity. Nana becomes happy when someone looks at her
and says, "Because of you Nana, I didn't give up.”

Nana Adjoa
Leticia Gonçalves

Leticia Gonçalves is ADM’s president, Global Foods, and a member of the company’s Executive Council. In that position, she has oversight of ADM’s broad portfolio of food ingredients and solutions. She has responsibility for broad areas of growth focus, including savory, sweet goods and dairy, and oversees businesses ranging from alternative proteins and ancient grains and seeds, to edible beans and emulsifiers, hydrocolloids and polyols.

Prior to joining ADM in 2020, Gonçalves served more than 20 years at Monsanto, now part of Bayer. In her most recent role as senior vice president and U.S. division head, she oversaw business management responsibilities for seeds, crop protection and digital solutions. Before that, she was president of Monsanto Europe and the Middle East, where she oversaw the row crops and crop protection businesses across 29 countries. Other leadership roles at Monsanto/Bayer included U.S. commercial operations; U.S. technology development and agronomy; regional business director for U.S. national brands; and many other commercial roles in her almost 10 years at Monsanto in Brazil.

Gonçalves is a member of the board of directors of Future Meat, a leader in cultivated meat technology. She is also a longtime advocate and driver of diversity and inclusion in business; she participated in the Signature Program in the U.S. and was a member of the Conference Board’s Global Business Women’s Leaders Council in Europe. Gonçalves has also been active in many industry associations to drive broad sustainable agriculture and food efforts.

Gonçalves holds a bachelor’s degree in chemical engineering from Universidade de São Paulo, Brazil and an executive MBA from the Katz Graduate School of Business at the University of Pittsburgh.


Leticia Gonçalves
President of Global Foods
Nadine Kuester

Nadine Kuester currently serves as General Secretary of Germany, Austria and Switzerland for Danone, a leading multi-national food company operating in about 140 countries, supporting all three of Danone’s business divisions, including Essential Dairy & Plant based, Waters and Specialized Nutrition, covering the areas of Corporate Communications, Public Affairs and Sustainability, Legal, Regulatory Affairs and Compliance. Nadine joined Danone in 2007. Prior to becoming General Secretary she held several positions starting as Legal Director for Danone’s Medical Nutrition business in Germany, Austria and Switzerland. In 2012 she assumed the role of Global Legal and Regulatory Affairs Director for Danone’s Early Life Nutrition division, leading a team of international legal professionals for over 40 business units. Prior to joining Danone, Nadine worked as an attorney in the fields of medicine and economic law. She earned her law degree at the University of Bayreuth, Germany, in 2002.

Nadine Kuester
General Secretary
Danone D-A-CH
Christiane Lambert

Christiane LAMBERT was Born in 1961 in Cantal, from parents’ farmers and activists at the JAC (Christian Young Farmer). She chooses very early to work as farmer, after an agricultural BTS. At 19 years old, she settled on a dairy and pig farm in Cantal. At the same time, she became involved in the Young Farmers' Union (JA) and passed through the various regional levels before becoming the first woman elected as president of the National Young Farmer association (CNJA). She was President of the FDSEA of Maine-et-Loire from 2001 to 2011, Secretary General of the FRSEA of Pays de la Loire from 2001 to 2014 and she is member of bureau of Chamber of Agriculture since 2001. In April 2017, the was the first woman elected FNSEA President, the leading French agricultural union. Christiane Lambert has been president of Copa since 2020. She was re-elected unanimously on September 23rd for a second term, a first in more than 15 years.

Christiane Lambert
Jessica Teo

Jessica Teo is Chief Human Resources Officer at Louis Dreyfus Company (LDC). A Singaporean national, she joined LDC in 2011, serving as Regional Head of HR for Asia until 2018, and in parallel as Global HR Business Partner to LDC’s Merchandizing business segment between 2014 and 2017. Prior to LDC, she held senior HR positions at Neste Oil Singapore, Eastman Chemical Asia Pacific, Singapore Telecoms, Deloitte & Touche and Singapore’s Ministry of Defence (Air Force). She holds a degree in Business Administration from the National University of Singapore, and a Master’s degree in Human Resources Management from Rutgers Business School (State University of New York, US).

Jessica Teo
Chief Human Resources Officer
Louis Dreyfus Company
Ponsi Trivisvavet

Ponsi Trivisvavet is CEO and Director of Inari, the SEEDesign™ company using predictive design and advanced multiplex gene editing to unlock the full potential of seed to build a more sustainable future for the food system.

Ms. Trivisvavet has broad expertise in global agriculture as well as extensive management skill in the seeds business. Prior to joining Inari, she held a number of leadership roles at Syngenta, most recently as president of Syngenta Seeds North America. Before Syngenta, she held positions with McKinsey & Company. Ms. Trivisvavet holds an MBA from Cornell University.

Ponsi Trivisvavet
CEO and Director
Saffy Waterson

Saffy holds the post of CEO at MDS Ltd, a management development training scheme for the food and fresh produce industry.

Her career developed from a background as a Probation Officer with the National Probation Service and Social Work Support Officer with SSAFA working for the RAF.  She was attracted to MDS by its commitment to helping young people reach their potential and has been instrumental in the continuous growth of the business whilst tackling issues of diversity and inclusion.

Saffy Waterson
Ebony Webber

Ebony is the Chief Operating Officer at MANRRS (Minorities in Agriculture, Natural Resources and Related Sciences), where she provides support to the National Executive Committee, Advisory Board and oversight and management of Strategic Partnerships. Hailing from a small, rural community, Ebony found interest in developing students and providing resources and opportunities to increase access to academic and career related programs in underserved communities. By cultivating innovative programs and strategic partnerships, Ebony have been able to assist underrepresented students and professionals in recognizing and maximizing their full potential. Many of her responsibilities support her passion for advocating for inclusion and diversity and developing leaders, organizations and communities to feed and clothe the next generation.

Graduating at the top of the Computer Science and Mathematics Department, Ebony received her Bachelor’s degree in Computer Science from Stillman College and also holds a certification in Technology Management and a Master’s degree in Business Administration, both from the University of Phoenix. Ms. Webber is an alum of the United Way of Greater Atlanta Volunteer Involvement Program, National Urban League’s Emerging Leaders Cohort, and the Georgia Center for Nonprofits High Potential Diverse Leaders Cohort. She is also a member of the National Black MBA Association and Delta Sigma Theta Sorority, Incorporated.

Ebony Webber
Chief Operating Officer
Dorcas Barry

Dorcas Barry is People Science Lead for inclusio - a science-based, data-led diversity and inclusion platform that measures and enhances belonging in the workplace. Dorcas researches, develops and creates user content grounded in organisational behaviour and psychology. She delivers client reports with insights across all organisational levels.

Prior to joining inclusio in September 2021, Dorcas was an Associate Trainer with Henpicked: Menopause in the Workplace in the UK and Ireland.  She also conducted investigative independent research in the area of awareness, research and interventions related to menopause in the workplace.

Dorcas has worked for many years in the professional training industry, designing, planning and orchestrating People Programmes within large workforces.  Her expertise on workplace wellness and psychology is supported by an MSc in Occupational Health Psychology.

Dorcas Barry
People Science Lead
Ciarán Black

Ciarán Black is owner of Nuevo Growth and an independent strategy and business innovation consultant with a proven track record in developing and delivering major new opportunities that accelerate a company’s next phase of growth. He has first-hand experience of leading new growth programmes, creating new value propositions and challenging existing business models in both large corporations and in start-ups.

His expertise has been applied across a diverse range of industries including Agriculture, Renewable Energy, Natural Resources, eCommerce, MedTech, IoT, Telecoms, Manufacturing, Financial Services and Recreation.

He holds a degree in business from Trinity College Dublin and a Masters in Strategy from the Smurfit Graduate Business School in University College Dublin.

Ciarán Black
Independent Strategy and Business Innovation Consultant
Laura Boaca

Laura Boaca is originally from Romania and spent much of her childhood on her grandparents’ farm, she was always an avid reader so her degree was a suitably literary one. Laura joined Farmers Weekly in 2019 as a Conference Producer focusing on content for in person events before switching to digital events and projects during the pandemic. In the last year, amongst other things, she managed industry awareness projects like Dying To Feed You aimed at improving farm safety.

Laura Boaca
Conference Producer
Farmers Weekly
Vaughn Brown

Vaughn has recently joined Subaru of America as a leader over Talent Acquisition and Recruiting. Over the past 15 years, Vaughn has built a career focused on Talent, Culture, and DEI initiatives with retail organizations including Gap Inc., American Eagle Outfitters, Ross, and The TJX Companies. Most recently, Vaughn served as a Senior Manager of Diversity and Talent Experience with the Campbell Soup Company. Vaughn is an alum of The College of New Jersey and holds certifications in HR with SHRM, the Society of Human Resources and Diversity in the Workplace from the University of Southern Florida.

Vaughn Brown
Talent Acquisition and Recruiting
Subaru of America
Christopher Bylone van Sandwyk

Christopher Bylone van Sandwyk is a global thought leader for Diversity, Equity, & Inclusion. In his most previous role he was the Global Head of DE&I, he was accountable for developing and delivering the organization’s diversity, equity, & inclusion strategy for a 24,000+ employee base across more than 60 countries. Christopher strongly believes in the power of inclusalytics - a more data-driven approach for DEI&-related interventions and initiatives. For this reason, he grounds his work in this simple formula: ((Diversity + Equity) * Inclusion) ^ Belonging = Purposeful Culture!

Naturally, Christopher’s experiences, skillsets, and passions are as diverse as they come! From growing up on a family farm, to taking and teaching modern dance classes, to acquiring an Agricultural Science Degree, then working as a Residence Hall Director, to leading People Analytics, to now a  Global Thought Leader on Diversity, Equity, & Inclusion. He believes that an inclusive culture does not just happen -- it must be intentional. Just like being in a loving, supportive relationship, it takes passion and work.

He strives to be a more inclusive individual with each interaction he has. Christopher believes that “Being engaged is not just about what happens during the hours we are in the office; it is the drive one has, to be a positive public advocate for the organization they are part of.” Christopher’s engagement comes from wanting his organization to be a better place, then he found it and to better the lives of his colleagues.

Sustaining a purposeful career in DE&I takes intentional zeal and dedication, and while he is proud of the accomplishments he has personally made in his career; he knows these milestones were only possible because of the teams of people from all backgrounds with whom he has and continues to partner with throughout his career.

Christopher Bylone van Sandwyk
Diversity, Equity, & Inclusion Leader
Diversity Global’s Top 15 Champion of Diversity
Isabel Cole

Isabel is a recent graduate of the Management Development Scheme (MDS), a graduate training scheme based in the fresh food and produce industry. After studying Anthropology at Exeter University, Isabel worked in the ski and travel industry for 2 years before joining MDS.

During MDS Isabel undertook two one-year secondments. For her first secondment she worked at Syngenta in the Responsible and Sustainable Agriculture Team in Basel, Switzerland. This first sparked her interest in Sustainability within the industry and increased her knowledge of sustainable farming systems.

Her final secondment was with Aldi in their National Supply Chain Management (NSCM) team. During the last 6 months she also split her time with Aldi’s Corporate Responsibility team where she worked on a produce packhouse project, managed logistic service providers and conducted supply chain risk assessments.

Since graduating from MDS last year Isabel has been working full time in NSCM on strategic temperature-controlled supply chain projects. From January she will be moving to Salzburg, Austria to work in Aldi’s International Corporate Reasonability and Value Chain Optimisation Team.

Isabel Cole
National Supply Chain Assistant
Jane Craigie

Jane has combined her agricultural and horticultural education with a career in marketing, media and communications.

Jane is actively involved in the international rural leadership community and was the co-founder of the international Rural Youth Project, a youth leadership, enterprise and activism initiative, focused on better understanding and supporting young rural people, aged 18-28, to enact positive change in their communities.

Jane runs a marketing and communications consultancy specialising in agriculture, food and rural affairs; clients include ABP Food, BASF plc, LEAF, the Oxford Farming Conference, Quality Meat Scotland, Scottish Enterprise and Velcourt. She is a Fellow of the Chartered Institute of Marketing as well as a Member of the Chartered Institute of PR. She is also a Fellow of the British Guild of Agricultural Journalists and a Professional Agriculturalist (P.Agric).

Jane is based in Aberdeenshire, Scotland, she on the executive board of the International Federation of Agricultural Journalists, is a board member of SRUC and Ringlink Scotland and a Trustee of LANTRA, the skills and training organisation, and Forage Aid.

She was the first Waitangi Scholar in 1994 (Funded by the New Zealand Dairy Board), an alum of the Windsor Leadership Emerging Leaders’ Programme, the Institute of Agricultural Management Leadership Development Programme, the Scottish Enterprise (SE) Rural Leadership Programme and Scottish Enterprise’s Harvesting the Growth Programme.


Jane Craigie
International Rural Youth Project
Dimy Doresca

Professor Dimy Doresca is a Certified Global Business Professional (CGBP), an International Business Specialist and Consultant, and an International Trainer in Entrepreneurship. He is the Director of the Institute for International Business, Associate Professor of Practice in International Business and Entrepreneurship, and the Justice Faculty Fellow in International Development & Processes International at The University of Iowa.  He is also the Academic Director of the Mandela Washington Fellowship Program at the University of Iowa.   In the last 20 years, his professional experience includes international market research, doing business overseas, risk analysis, strategic planning, budgeting, financial management, business development and operations, contracts administration and negotiations, claim analysis, and international banking, international business, and entrepreneurship training in many countries in the Middle East, Asia, Sub Sahara Africa, and the Caribbean.

Professor Doresca holds a BA in International Business from Augustana College and an MS in Foreign Service (International Affairs) from Georgetown University’s School of Foreign Service.  He speaks English, Spanish, French, and Haitian Creole.

Dimy Doresca
Institute for International Business
Leah C. Dorman

Dr. Leah Dorman is Director of Communications & Consumer Engagement and serves as a resource to all those interested in animal agriculture.  Dr. Dorman is committed to providing honest, accurate answers to questions about how food from animals is produced.  She is part of Phibro Animal Health’s commitment to encouraging and supporting open dialogue about producing safe food, promoting animal health, and balancing the needs of people, animals and the planet.

Dr. Dorman is a member of the American Veterinary Medical Association, the U.S. Animal Health Association, and the National Institute for Animal Agriculture (NIAA), where she has served on the Board of Directors and chairperson of the Institute’s Antibiotic Council, and was awarded the 2013 NIAA President’s Award as well as the 2020 Advocate Award. She is also a member of the Board of Directors for the U.S. Pork Center of Excellence, Food Armor Foundation Board of Directors, IFeeder Board of Trustees, Ohio Veterinary Medical Association and previously served on the Wood County Board of Health.

She served as the Assistant State Veterinarian for the Ohio Department of Agriculture, where she started as a Veterinary Medical Officer in 2001. While at the department, she was commissioned by the Food & Drug Administration to conduct on-farm drug tissue residue investigations.

Dr. Dorman has been trained as a Foreign Animal Disease Diagnostician, which includes specialized training in biosecurity and recognition of diseases that are not established in the U.S. She also has experience in emergency response and planning for an animal disease incident.

She served most recently as the Senior Director of Policy Outreach at the Ohio Farm Bureau Federation, where she led the policy outreach team, which included food, animal, energy and environmental issues, as well as policy development. Other past experiences, including private practice, which enabled her to work directly with other food animal veterinarians, farmers, as well as 4-H and FFA members.

A native of Findlay, Ohio, Dr. Dorman did her undergraduate study in animal sciences and earned her Doctorate of Veterinary Medicine from The Ohio State University. She lives on a farm in Ohio with her husband and three daughters.

Dr. Dorman welcomes your questions about protecting animal health, food produced from animals or related topics. She can be reached at

Leah C. Dorman
Director of Communications & Consumer Engagement
Phibro Animal Health Corporation
Clare Fahey

Clare Fahey is Global Brand & Strategic Projects Manager at Alltech. As an BAgrSc. Animal Science graduate with and MSc. in Marketing Clare has charted a focused career path in marketing in Agriculture over two decades across 3 continents. During her cumulative 14 years with Alltech she has held a variety of roles including Global Dairy Marketing Manager, Global Pet & Equine Marketing Manager and Head of Marketing of Alltech subsidiary – KEENAN. Prior to re-joining Alltech in 2012 to project manage a number of initiatives linked to the Alltech FEI World Equestrian Games; Clare worked in Glanbia (now Tirlan) as Head of Marketing for the Agribusiness division for 6 years. She is a mother of 3 young, sporty kids, 2 small donkeys and 2 large rescue dogs. They all live on a busy working farm in Tipperary in Ireland where she and her husband are contract rearing 105 dairy replacement heifers for a large local farmer. Clare is currently undertaking a 2nd MSc in Business (Leadership & Management Practice) and involved in a number of ESG projects with Alltech alongside her brand management role.

Clare Fahey
Global Brand & Strategic Projects Manager
Elisabeth Fischer

Elisabeth Fischer leads sustainability strategy and transformation for Syngenta. She joined the company in 2012 and implemented its Good Growth Plan, a set of global commitments to reducing agriculture’s footprint. She worked with farmers, NGOs, and food chain partners worldwide to create transparency on the impact of innovation on resource-efficient and sustainable agriculture. Elisabeth studied development economics and obtained her PhD in agricultural sciences at Georg-August University in Göttingen.

Elisabeth Fischer
Head Sustainability Strategy and Transformation
Milly Fyfe

An award-winning marketing, PR, events and fundraising specialist, providing digital marketing support to food and farming businesses, helping to reach out and connect with a targeted audience or customer base.

Milly and her husband Andrew farm beef suckler cattle, sheep, arable crops and a few rare breed pigs with their two young children Angus and Dougie in rural Northamptonshire.

Milly writes and contributes to several publications including the Daventry Express, Rugby Advertiser and BBC Radio Northampton. A member of the Guild of Agricultural Journalists and Social Media Managers Hub.

During the height of the pandemic, Milly established a food blog called No Fuss Meals for Busy Parents, helping to make a connection between food grown in the UK and how to make tasty meals the whole family can enjoy. From there the podcast ‘The Countryside Kitchen meets’ was created, interviewing farmers and food producers about what they grow or raise, where people can buy and how they can transform those ingredients into a tasty meal.

Previous roles include CEO of the Shorthorn Society, NFYFC chairman, R.A.B.I regional manager and director of the Oxford Farming Conference.

Milly currently holds of the position of English Panel secretary to the Council for Awards of the Royal Agricultural Societies and supports several UK and international farming businesses with their PR, social media and marketing.

You can follow Milly on all social media platforms with the handle: @millyfyfe or visit

Milly Fyfe
Digital Marketing Expert
Milly Fyfe Marketing and PR services
Pamela Gonzalez

Pamela Gonzalez is the Head of Asia Group for Syngenta Asia Pacific and oversees the business in Bangladesh, Korea, Malaysia, Pakistan, the Philippines, Thailand and Taiwan. Prior to her current role, she was Head of Crop Protection Marketing for Syngenta APAC.​

​Pamela’s career in the agribusiness started with Syngenta in 2001 and she held various leadership positions in sales and marketing in Chile and Latin America North before moving to the Asia Pacific region in 2018.

Pamela is passionate about people development, new solutions building, and leading change and inclusion. She is Executive Business Sponsor of Diversity & Inclusion at Syngenta APAC and champions multiple employee resource groups such as the Young Syngenta Professionals and APAC Women & Allies Group.

Pamela has a bachelor’s degree in agriculture engineering from Universidad Catolica de Chile and a master’s degree in marketing and commercial management from the University of Barcelona, Spain. She lives with her family in Singapore.

Pamela Gonzalez
Head of Asia Group
Jacqui Green

Jacqui established Viridis Associates Ltd in 2019, a coaching and consultancy business which is founded on her overarching purpose and beliefs of focusing on people, profit and the planet. She is passionate about personal development and, as well as her Consulting and Non-Executive Director roles, she works as a Mentor and is a qualified Transformational Coach.

Prior to founding Viridis Associates, Jacqui was CEO of Growers cooperative, Berry Gardens, for several years. Before this she was General Manager of Wingland Foods (Bakkavor) - a prepared salads business, prior to that Commercial Director at Capespan. In the early 2000’s she was appointed General Manager of IPL, a joint venture between Geest and Asda (Walmart).

During her career, she has also held many positions on Trade Boards, Retailer committees, a Charity Board and worked with Government working groups.

Jacqui has been involved in fresh food since she graduated in 1995. She studied Law, French and Spanish and found that, unexpectedly, languages and fresh produce seemed like a fit.

Jacqui lives in the South-East of England with her husband and two sons.

Jacqui Green
Founder & Director
Viridis Associates (Ltd)
Sandy Hansen-Wolff

Sandy Hansen-Wolff has spent her entire career as a business leader and entrepreneur. Sandy started her speaking, coaching and consulting business – over a decade ago.  In this role, she works across industries to partner with executives, teams, leaders and business owners to create and execute high level strategy and aligned actions. She was thrust into entrepreneurship when widowed at a young age.  Although always an entrepreneur at heart, Sandy assumed ownership of her late husband’s agribusiness company in 2003 upon his death and began sharing her story of crisis leadership and overcoming tragedy.  She has worked for nearly two decades in agribusiness ownership of AgVenture Feed & Seed Inc. and successfully transitioned her company to new ownership in December of 2020.

Sandy now spends her time helping other executives, leaders and companies scale through her leadership coaching, speaking and team consulting work. She is a PCC certified International Coaching Federation executive and leadership coach to many brilliant business leaders and facilitates monthly mastermind peer groups of business leaders. Sandy speaks to groups large and small on topics of team alignment, workplace wellness, pricing, negotiation, business success/scaling strategies, employee engagement, launching new ventures as well as personal strategies for aligning heart-based leadership to profits. She also serves on boards, is a volunteer wish granter for MakeAWish as well as many other community initiatives. As a serial entrepreneur, Sandy launched New Heritage Feed Co. in 2018 – an e-commerce and distributed specialty feed company focusing on inclusion of premium essential oils and various nutrient enhanced additives for animal food. This company is run by key leaders so that she can maintain her focus on coaching and consulting work.

Sandy and her husband Terry live in the Richmond, MN, USA area on beautiful chain of lakes. She is a step-mom to her two grown twin daughters Holly & Hannah. She is most passionate about helping other entrepreneurs and leaders elevate their success to reach profits and scale in quicker fashion than she experienced learning on her own.

Sandy Hansen-Wolff
Former President and Owner
AgVenture Feed & Seed
Patrick Holden, CBE

Patrick Holden, CBE, is the Founder and Chief Executive of the Sustainable Food Trust, an organisation founded in 2011 with the mission of accelerating the transition towards more Sustainable Food Systems.

He farms 140 hectares in west Wales, producing Hafod, a raw milk cheese from the milk of 90 Ayrshire cows on what is now the longest established organic dairy farm in Wales.

He has been advising the Prince of Wales on sustainability issues since 1982. He was director of the Soil association between 1995 and 2010 is Patron of the UK biodynamic agricultural Association.

Patrick Holden, CBE
Founder and Chief Executive
The Sustainable Food Trust
Lee Ann Jackson

Dr. Lee Ann Jackson is the Head of the Agro-Food Trade and Markets Division in the Trade and Agriculture Directorate (TAD) at the OECD. She joined the OECD in 2020 after 16 years at the WTO where her most recent position was as Counselor of Food and Agricultural Policy Research in the Economic Research and Statistics Division. She was previously the Secretary to the WTO's Committee on Agriculture in the Agriculture and Commodities Division where her responsibilities included the implementation and monitoring of WTO rules on agriculture and multilateral agriculture negotiations. Prior to the WTO, Dr. Jackson held various research roles including as a Research Fellow in the School of Economics at the University of Adelaide in South Australia and a researcher in the Environment Division of the International Food Policy Research Institute in Washington DC.  Dr. Jackson completed her Ph.D. in applied economics at the University of Minnesota; has joint Master's degrees in public and private management and environmental studies from Yale University.

Lee Ann Jackson
Head of the Agro-Food Trade and Markets Division
Trade and Agriculture Directorate
Caroline Jackson Levy

Caroline Jackson Levy is an Organisational Behavioural Psychologist and
Consultant leading her own practice and working with business leaders and
their teams to help them better understand themselves, their colleagues and
their organisations. Her work aims to help bring to light what may really be
going on beneath the surface at work, so that leaders can unlock potential,
improve productivity, better manage change and relieve even the most deep-rooted of anxieties.

Caroline began her career in Media, before becoming
a senior civil servant in Whitehall and then joining a
FTSE media company specialising in staging events
around the world. Having worked inside organisations
for many years, Caroline felt compelled to understand
working life at a much deeper level. Gaining a Masters
degree in Systems and Organisational
Psychodynamics and establishing her practice, she is
now a speaker, writer and thought leader on
organisational behaviour.

Caroline is a visiting lecturer to the Masters programme of the Tavistock and Portman NHS Foundation Trust / University of East London.

Caroline Jackson Levy
Organisational Behavioural Psychologist and Consultant
Caroline Keeling

Speaking at: Rewilding - how to use transformative technology in marketing strategy. Using ESG in your marketing.

Caroline Keeling
Petra Laux

Petra Laux is Head of Business Sustainability for Syngenta Crop Protection, a global leader in
plant health innovation, helping growers improve farm productivity and sustainability. With
15,000 people in 100 countries, 33 R&D sites and 28 P&S sites globally, in addition to high
impact collaborations and partnerships, Syngenta CP delivers smart and innovative crop
solutions that enable farmers to make better use of limited agricultural resources. Its world
class technologies and cutting-edge science are transforming how crops are grown, helping
people stay safe and healthy.

As Head of Business Sustainability, Petra leads a global team responsible for sustainable &
responsible use of Syngenta CP technologies, accelerating innovation. Her team is also
responsible for public affairs and public policy as well as regulatory for the crop protection
business unit.

Petra is a senior public affairs leader with over 25 years of experience in the research based
pharmaceutical industry. She joined Syngenta in 2019 as Head of EAME Business
Sustainability and then stepped in as acting Chief Sustainability Officer for Syngenta Group
during the first half of 2021. Before, she was in Novartis Headquarter in Basel, where she was
leading the Global Public Affairs function for over a decade, responsible for government
relations, public policy, advocacy and ensuring the company is best positioned. Acting as a
credible broker between business, society and public sector, she delivered impactful
government affairs strategies promoting sustainable win-win solutions.

Petra holds a Master’s in Public Health, a PhD in Pharmaceutical Chemistry and is a trained
Pharmacist. She has working experience in Germany, Europe and at global level,
implementing programs across Washington, Brussels, Sao Paolo, Bejing and Tokyo. She has
served as Board member in various associations and in Novartis Holding Germany.

Petra Laux
Head of Business Sustainability
Syngenta Crop Protection
Paulina Lescano

I am an agronomic engineer specialized in commodities markets.
I took postgraduate courses in Negotiation and Finance at IAE Business School and at the UCA.

I am a graduate of Fundación Flor's MED program. Member of Red Mujeres Rurales (Rural women network).

I began my career in the agribusiness business 25 years ago, working in a multinational grain company, where I became the first female grain broker in Rosario Grain Exchange.

I have been able to work in different companies in the agro-industrial sector, as well as in different cities, experiences that allow me to have a comprehensive vision of the entire agribusiness chain, from the field to the export, including the retail business.

Today I share all my knowledge and vision of the business providing advice to help companies to hedge against price risk, anticipate market changes and as result to improve their profitability.

I give market lectures for agricultural companies interested in the latest trends of the Agri market, expected price trends and strategies to follow. I also give talks to those interested in getting to know the grain market in Argentina. Prospective markets. Is Argentina a new potential in the future?

Some companies that trust me: Syngenta, Bayer, UPL, NK Seeds, Nutrien, Don Mario, Lartirigoyen, Sancor Seguros (largest insurance company in Argentina), R.J. O’Brien, etc.

I give training in the same subjects and in hedge of Price risks.

I am a columnist in different media in Argentina, as well as a participant in international media reports. Currently Agrofy News, LA NACION Campo, as well as in other press media in the country (Infocampo, Horizonte A, TN Campo, Canal Rural, among others).

Paulina Lescano
Agronomic engineer
Specialist in grain markets
Leanne Mair

Leanne Mair is CEO & Founder of Benefactum Consulting, a management consultancy company specialising in helping companies take action in their commitments to gender equity, by enhancing their existing retention strategies, analysing pipelines issue and building robust processes and procedures.

Leanne is also the Founder of The Sororum CIC, a communities interest company supporting female first-generation professionals from minoritised and marginalised communities. The Sororum accompanies their cohorts from their entry into the workplace all the way to the C-Suite by providing them with skills and knowledge to help them succeed as they navigate the workplace before it becomes the place it should be.


Leanne Mair
CEO & Founder
Benefactum Consulting
Mac Marshall

Mac Marshall serves as the Vice President, Market Intelligence for the United Soybean Board (USB). In this capacity, Mac works with USB leadership to evaluate and establish long-term strategic initiatives in support of advancing domestic and international market opportunities for the U.S. soybean industry while serving as an industry source of market information and analysis. Prior to joining USB, Mac served as global market analysis and trade lead at Bayer Crop Science, where he worked on international market access issues as part of a global agricultural policy team. Mac has also held roles in Monsanto’s Corporate Strategy group and within the federal government as both a staff and supervisory economist at the U.S. Bureau of Labor Statistics. He holds a B.A. in economics from Vassar College and an M.A. in applied economics from Johns Hopkins University.

Mac Marshall
Vice President
United Soybean Board
Lynda McDonald

Education: B.Sc, P.G Dip, MBAhons

Lynda’s mission is to contribute passionately to the sustainable development of global food production. She grew up in a farming family in New Zealand, lived in China, and is now based in Sweden. She has 20 years' experience throughout the dairy industry spread over five continents and over 30 countries. She has worked with and supported industry at all levels from farmers to dairy processors, to Ministries of Agriculture, has practical experience managing and developing business and advisory operations, and is always focused on creating value for all stakeholders. Lynda is passionate about creating environments of trust and collaboration in all areas and countries she works in, and about creating positive change in the world.

Lynda McDonald
Project Manager for Dairy Development
Tetra Laval
Emily Norton

Emily is Head of Rural Research at Savills. She qualified as a lawyer in London before returning to her farming roots via a MSc in Sustainable Agriculture at Harper Adams University. She has undertaken various roles in food and farming, including for local food organisations and working in Brussels for an MEP on agricultural and environmental policy matters. She joined Savills in 2018 and leads a team of 10 rural researchers dedicated to providing market leading insight and advice on farming, climate and sustainability issues. Emily works with private, charitable and institutional clients to develop communication and investment strategies across the land-based sector. This includes responses to the new Agriculture and Environment Acts in England, and emerging Natural Capital opportunities across the country. Emily is a member of the Defra Tenancy Working Group. She is a Nuffield Scholar, she sits on the CLA’s national policy committee and she is Chair of the Oxford Farming Conference 2023. She lives on a farm in Norfolk with her family.

Emily Norton
Head of Rural Research
Allister Phillips

Allister Phillips is one of the founding partners of AgbioInvestor and heads the company’s seed and trait analysis division. Since its foundation in 2017, AgbioInvestor has grown to rapidly establish itself as the leading source of news and analysis for the global crop protection and seeds & traits industries.

Allister gained an Honours degree in Biotechnology from the University of Abertay Dundee, Scotland. He began his career at an Aberdeen environmental biotechnology company before joining Phillips McDougall, initially as an analyst specialising in GM traits, and later as an associate director where he led the company’s overall seed & traits data and analytical effort.

Allister Phillips
Founding Partner
Seeds & GM Traits Industry Analyst
Heidi Robertson

Heidi joined ABB in 2001 and has held various leadership roles on lo- cal, regional and global level. Currently Heidi is Group Head of Diver- sity & Inclusion. She has been fronting the company’s ambitious Di- versity & Inclusion efforts the past four years and launched the Diversity and Inclusion strategy 2030 with the ambition to ensure in- clusion of all and equality across all dimensions. ABB is a leading global technology company with about 105,000 talented employees operating in over 100 countries.

Heidi is an experienced professional driven by value creation for both the organization and the wider community. She believes that a di- verse team composition and inclusive leadership is key to the success of any corporation. She holds a degree in Business & Human Re- source Management from Vesalius College, Vrije Universiteit Brussel. Nominated Young Leader of the Year 2012 in Norway. Renowned speaker, frequently featured in podcasts, events and publications (e.g. Forbes and Harvard Business Review).

Heidi is a Norwegian citizen who has lived in Norway, France, Bel- gium, US and Switzerland and speaks Norwegian, English, French and German. She currently lives in Oslo, Norway with her husband and three children and is an enthusiastic hockey mom.

Heidi Robertson
Group Head of Diversity & Inclusion
ABB HQ Switzerland
Geeta Sethi

Geeta Sethi is the Advisor and Global Lead for Food Systems at the World Bank. She is managing the World Bank’s program on Food Loss and Waste Reduction. She has more than 20 years of experience working as an economist on fragile, low-, and middle-income countries. Her work has focused on issues of rural development, service delivery and intergovernmental fiscal policies in around the world. She has delivered many lending programs to the World Bank Board and published books and articles in referred journals on issues relating to rural labor markets, trade policy and fiscal decentralization. Previously, she was the Chief of Staff to the Climate Change Vice President and Special Envoy, the Operations and Strategy Manger for Climate Change, and worked as the Program Manager for the Global Agriculture and Food Security Program. She has an MBA and PhD in Economics.

Geeta Sethi
Advisor and Global Lead
Food Systems at the World Bank
Gift Udoh

Gift Udoh is a social entrepreneur passionate about food safety, agricultural health and safety, food security and youth involvement in Agriculture. She is the founder of Norina farms, a social enterprise working to reduce agricultural hazards, low yield and post harvest losses for agricultural workers in rural communities. Her initiative has impacted the lives of over 3000 farmers in Rural communities in Nigeria.

Her organizational Norina Farms produces vegetables, trains agricultural workers, supplies inputs to farmers, provides small farm machinery lease and also offtakes/links rural farmers to markets to sell their produce.

Her work as a great leader and impact driven entrepreneur has earned her recognition, grants, fellowship participation and awards. Note worthy of these achievements includes being selected as a Tony Elumelu Foundation Entrepreneur in 2016, being named as a Champion for change by USAID, Feed the Future and Africa Lead, being selected as NEYET/WECARD ambassador in Dakar Senegal, being selected as a 2019 Mandela Washington Fellow, receiving the starts up Africa woman hero award and receiving the International Society for Agricultural Safety and health international travel scholarship award. She was also recognized as a global visiting scholar to the University of Iowa College of Public health in June 2022


Gift continues to work in the areas of sustainable Agriculture, food security, rural development, safe production and entrepreneurship.

Gift Udoh
Norina Farms
Mariana Vasconcelos

Mariana Vasconcelos is daughter of farmers, co-founder and CEO at Agrosmart, recognized as a technology pioneer company by the World Economic Forum. Biz dev with degrees from UNIFEI, ESALQ/USP, UCLA and Singularity University, Mariana is Forbes under 30, Fast Company 100 Most creative in Business and was elected by the MIT Technology Review as one of the most brilliant Innovators under 35. She is global ambassador of Thought for Food, keynote speaker for Digital agriculture and future of farming, considered one of the top 100 influencers in Agribusiness by Dinheiro Rural and named one of the 50 people that are most impacting the world in 2017 by Kairos Society.

Mariana Vasconcelos
Co-founder and CEO
Hayley Wilson

Charted in operational management, Hayley is a Development Account Manager for the Finsbury Food Group in Hamilton, Scotland. Experienced in managing the end-to-end development process, Hayley delivers innovative cake and sweet treat solutions that drive growth for food service, retailer and branded customers alike.

With a degree in fashion marketing and retailing, Hayley began her career in the fashion industry, where she worked in sales and buying positions for both Ted Baker and Cos. These roles provided her with a strong commercial awareness, knowledge of the retail landscape and ability to identify and target selected markets.

Despite this, Hayley had concerns over the apparel industry’s ethical conduct and left to pursue a career in the FMCG industry.  She was accepted onto the MDS Management Scheme in Food and Fresh Produce, where she undertook a variety of technical, commercial and operational roles across several businesses. This varied experience provided her with a holistic view of the FMCG industry from multiple disciplines.

Upon completion of MDS, Hayley gained a role as an NPD Technologist at the Finsbury Food Group. Within 6 months she progressed to a Senior Technologist and then, within a further 6 months, she advanced to a Development Account Manager.

Hayley Wilson
Development Account Manager
Finsbury Food Group

More speakers to be announced soon!

Contact the WFA Team

Madeleine Taiani
Commercial Manager
Olympia Theocharous
Head of Content
Olga Korzhova
Head of Events Content
Melissa McChesney
Head of Event Operations
Melissa Huizer
Events Manager
Ben Cronin
Group Head of Commercial Solutions

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